Many companies are trying to figure out how to use social media effectively, and hordes of social media thinkers are eager to help (from those worth your time to the snake-oil salesmen). A quick Google search for social media success yields more than 500,000 hits as of this writing, with the top results mostly of the “Five easy steps” variety. While simple recipes can offer some good advice, as many of these do, they can do a disservice to businesses by creating the illusion that (a) it’s simple to succeed with social media, and (b) there’s a one-size-fits-all solution. Dorothy’s quest in Oz provides aRead More →

After years of maintaining a personal blog with professional bits scattered throughout, I finally decided to separate church and state, as it were, and this is the result. You’ll find my thoughts on digital strategy, web and mobile experience design, social media, and anything else that fires me up professionally here. Dusty entries prior to September 2009 are from the technology category of that older (somewhat defunct) blog. Rereading them is like looking at old High School photos: a combination of nostalgia tinged with embarrassment. Some are quaint anachronisms. Some are snarky (and not in a good way). Some are just not that well-written. MostRead More →

ideally, blogs should say something interesting. this isn’t generally a prerequisite, but it’s what i always wanted. i’ve never been too interested in turning my blog into a linkroll, since others do that much more effectively. the problem is that for me to blog the way i want to, it takes time (which i either don’t have, or want to spend elsewhere).

enter new ways to blog: microblogging (e.g., twitter), image blogging (flickr) and other lightweight blogging services (e.g., tumblr, posterous). there are other things that could be seen in this light (e.g., dopplr, YouTube), but i’ll only focus on the first two.Read More →

i’ve been having some issues with a few neologisms that have hit the internet and blogosphere (ahem) lately. it’s not so much that new words bother me (although some, like nucular, most definitely do). i came to the realization today that it’s their origins that can bother me. take AJAX as an example.Read More →

my new-ish computer (dual processor 1GhZ Mac G4, 1.2Gb RAM, two internal HDs, external HD, peripherals out the kazoo, yadda yadda yadda) started getting wobbly a few months after i brought it home. after an agonizing search for obvious hardware or software boojums, i finally concluded i had reached the point of last resort: complete system reinstall.

these words are enough to strike terror into most people who rely on magical boxes for their livelihood. i procrastinated for days, often sucking my thumb in the corner, rocking gently back and forth, before i summoned the courage to do it.

here, i recount the process of what was actually involved, if anything so that i can remember everything i did if i ever have to do it again <shiver>.

Read More →

"Yes! You too can be a brain surgeon, with the new Brain-O-Rama surgeon’s helper, a revolutionary new tool from the makers of the incredible Gung-Ho knife!! For just $49.45, you get the Brain-O-Rama scalpel, a rubberized dummy to learn your way around the skull, and complete instructions with helpful anatomical diagrams. You’ll be taking care of tumors in 30-days or less, or your money back!!!!!"

it seems like i’m being ridiculous. i am. and so are half the people trying to sell the latest [insert noun here] made easy products or books or tools or 12-day-tutorial-magic-or-your-money-back courses.

just because i know where your prefrontal cortex is, or because i’ve heard of broca’s area, you wouldn’t want me cutting into your brain with the best scalpel in the world. it wouldn’t make any difference, even if i had read the Dummies book and had seen "Extreme Autopsies" on FOX last week.

and yet people keep talking about making hard things easy, and others keep falling for it. books keep selling that demystify the mystical and show how, gosh, well, it turns out that brain surgery is easy after all, and we were just foolin’ ya so we could keep the money for ourselves (ha!).

i could make jokes all day long, but i believe this kind of behavior, and the thinking behind it, has consequences. it devalues the effort required to create things of value or utility, or to provide important services. in turn, it reduces the perceived value of the fruits of these labors. it cheapens the world and destroys our appreciation of people and the beauty they often create.Read More →

exclamations of the general form, "look ma, no [insert noun here]" are invariably followed by disasters of one variety or another (e.g., broken limbs, scraped knees, poked out eyes, hindenburg-style vapor cloud explosions). they indicate a certain hubris on the part of the utterer, and mother nature is not one to let these sorts of things slip by unchecked.Read More →

some days you’re the dog, some days you’re the hydrant.

this piece of wisdom was passed on to me some time ago, and i’ve found it a useful mantra. it helps remind me about life’s little ups and downs.

for the past few days, it’s been technology that’s the dog, and i’ve been the hydrant. so i’m just gonna vent the old spleen a bit, and move on to smaller and better things.Read More →